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Campaign to Celebrate 100 Million Member Milestone Campaign Underway

Tuesday, July 08, 2014   (0 Comments)
Posted by: Susan Dyer
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KCUA, CUNA and other state leagues are promoting the 100 million credit union membership milestone, expected to be reached this summer.

The campaign was created to demonstrate the credit union difference - and the magnitude of the movement - through unique representations of what "100 million" means to states, credit unions and members across America.

The newly launched website,, showcases all the faces (selfies) of credit union members who have submitted why they are a member of a credit union. A Membership Map shows how many selfies each state has collected. Follow the campaign on Twitter with the hashtag #100MM.

To drive home the magnitude of what 100 million looks like, each state submitted what 100 million looks like in their state:

Here's some other "100 million" Kansas statistics:

  • It would take 11,111 acres of wheat to feed 100 million people.
  • It would take 231,481 Kansas cows weighing 1,000 pounds each to produce 100 million pounds of meat.
  • 100 million cowhides could produce 200 million footballs, 180 million soccer balls, 180 million volleyballs, or 120 million basketballs.
  • To reach 100 million miles, you would have to cross Kansas 228,833 times from east to west.
  • It would take 200 years to extract 100 million tons of rock salt from the Carey Salt Mine in Hutchinson, KS.
  • It would take 200,000 one mega-watt wind turbines to power 100 million homes.
Encourage your members to post their "why" and promote the 100 million member difference.