The Kansas Credit Union Association has recently launched a Marketing and Lending Council, joining the CUnext Young Professionals Council, which was launched in early 2011.
Councils were formed to promote synergy among all Kansas credit unions as the local, primary source for uniting and energizing individuals and credit unions by sharing best practices, education and resources.
All Councils feature a listserve and fileshare, both accessed through a members-only section of the KCUA website. The Association has already had several Council-specific events including a Council kick-off late last year, and several CUnext Meetups.
Council-only seminars are also planned for KCUA’s 2012 Annual Meeting & Convention in April.
"Councils are a great way for credit union staff in specific positions to network and learn from each other,” said Gina Evans, AVP of Educating and Training, and the KCUA staff member who oversees the Councils. "The listserve can be especially beneficial, because it allows you reach many people with a single click, and provides an easy avenue for questions and feedback.”
The Association promoted the Councils with direct mail, videos, articles in their e-newsletter and webinars. The Council kick-off event introduced the Lending and Marketing Councils and featured national speakers.
Councils are open to employees or volunteers of affiliated credit unions or their CUSO’s. They are governed by three directors, and are supported by annual membership dues.
Additional Councils are being considered, to be launched at a later date.