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Improving CU Profitability from a Holistic Approach, Including Permissible Investments Webinar
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When: Archive only
Where: In Your Credit Union
Contact: Kristina Kirchmer

Online registration is closed.
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This webinar will explore a strategic approach to improve credit union profitability.  The first step is to address the relationship between risk and reward.  In other words, profit improvement must be defined within a given risk profile.  Some credit union directors will desire more risk than others.  This is not viewed as right or wrong – simply different.  After risk, the webinar will address:

  • Loans – rate and volume
  • Investments – permissible, term, and rate
  • Deposit pricing
  • Overhead
  • Efficiency
  • Fee income

A major focus will be the relationship between asset growth and income.  If asset growth exceeds income as a percentage of net worth, the net worth ratio will fall.  If income as a percentage of net worth exceeds asset growth, the net worth ratio will increase.  In other words, the goal is not just to maximize profitability, but to maximize profitability within your risk profile and long-term strategic objectives.


  • Board responsibilities in the profit arena
  • How to determine if net profit is adequate
  • How to work with management in improving profitability
  • Coordinating profitability with the CU mission
  • Effective approach for understanding investment risk
  • Effective methodology for balancing risk/reward
  • Importance of a shared CU vision


Employee training log

Quiz you can administer to measure staff learning and a separate answer key

Attendance verification for CE credits provided upon request.

This program is designed for directors and senior management as a cost-effective way to determine the interest-rate risk at your credit union and to meet regulatory guidelines. 

ABOUT THE PRESENTER – Gary J. Young, Young & Associates, Inc.
Gary J. Young is Chief Executive Officer of Young & Associates, Inc.  During 35 years in consulting and 46 years in the industry, he has assisted hundreds of financial institutions from coast-to-coast with improving shareholder value and profit, establishing effective strategic plans, management assessments, regulatory concerns, budgeting, asset/liability management, expansion planning, and mergers and acquisitions. 

Gary is a popular speaker due to his practical and valuable insight and has conducted seminars throughout the United States and in Europe.  Gary is on the board of a community bank, manages a bank investment fund, and is a co-founder of Capital Market Securities, Inc., which assists with mergers and acquisitions.

Educational Investment:

Asset Size Archive Only
Over $75 million


$25 - $75 million


Under $25 million


Education Scholarship

Scholarships are available for all KCUA education events. Scholarships pay 100% of registration fee for credit unions under $25M, 50% for credit unions between $25-$75M and 25% for credit unions over $75M.



Upon registration, you will receive an email confirmation that you can print for your records.