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CUNA Recognition Awards
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Credit unions are known for their service to their communities and dedication to financial literacy. CUNA Awards are a great way to showcase your credit union's outstanding efforts and innovative programs.  Past Winners.

Below you will find descriptions of each award to guide your entry decision.

Questions? Susan Dyer, (800) 362-2076, ext. 3047.

2013 Awards
The deadline to submit awards for 2013 Dora Maxwell, Louise Herring and Desjardins awards is July 19, 2013

Award entries will be judged by another state credit union league.

What's the difference between the awards? Download the award differentiation chart.

ABOUT THE AWARDS


Dora Maxwell Social Responsibility Community Service Award.
Recognizes model credit union efforts to strengthen local institutions and materially improve the lives of nonmembers through community outreach programs (other than personal finance education).

Eligible activities occurred between May 2012-May 2013. 

Download 2013 Entry Packet

Examples:

  • Charity fund raising    
  • Support for public events
  • Donation to social service programs
  • VITA or EITC assistance
  • Lobbying or advocacy on behalf of K-12 financial education
  • Support for teacher training


Louise Herring Philosophy-in-Action Member Service Award.
Recognizes model credit union efforts to materially improve members’ lives through programs (other than personal finance education).

Eligible activities occurred between May 2012-May 2013. 

Download 2013 Entry Packet

Examples:

  • Special loan modification program
  • Wealth-building or debt-reduction incentive program
  • Outreach to underserved population
  • Student-run in-school or campus branch
  • Credit union difference campaign
  • Predatory lending alternative
  • Support for member ESL instruction


Desjardins YOUTH Financial Education Award.
Recognizes model credit union efforts to teach personal finance concepts and skills to members and nonmembers under age 18.

Eligible activities occurred between June 2012-June 2013.

Download 2013 YOUTH Entry Packet for Credit Union Group/Chapter/Affiliated Organization
Download 2013 YOUTH Entry Packet for Credit Unions

Examples:

  • Classroom presentation series
  • Credit prerequisite course
  • NEFE HSFPP instruction for underserved group
  • Online personal finance curriculum
  • Live group budgeting simulation
  • Special savers or borrowers club
  • Peer-to-peer financial counseling



Desjardins ADULT Financial Education Award.
Recognizes model credit union efforts to teach personal finance concepts and skills to members and nonmembers age 18 and older.

Eligible activities occurred between June 2012-June 2013.

Download 2013 ADULT Entry Packet for Credit Union Group/Chapter/Affiliated Organization
Download 2013 ADULT Entry Packet for Credit Unions

Examples:

  • Group seminar or webinar
  • Online Q & A with expert
  • Instruction of underserved group
  • Presentation series to SEG group
  • Instruction at personal finance events
  • One-on-one financial counseling or credit report review
  • Regular personal finance segment in local media



Past winners:


Educational Credit Union
2012 Desjardins Youth Financial Education Award ($150-500 mil), First Place, Kansas
Developed a Junior Advisory Board that help with marketing efforts, being a credit union advocate, and teaching financial literacy to local high school classes, reaching more than 250 students through 10 classes. 

Credit Union of American

2012 Desjardins Youth Financial Education Award ($150-500 mil), Honorable Mention, Kansas
Outstanding youth financial literacy efforts including sponsorship with local band for financial literacy concerts.

Mid American Credit Union
2011 Desjardins Youth Financial Education Award ($150-500 mil), First Place, Kansas.
Recognized for teaching a financial literacy course as part of a summer youth program in two of Wichita’s most culturally diverse and economically disadvantaged neighborhoods.

Sunflower U.P. Federal Credit Union
2010 Desjardins Youth Financial Literacy Award, Honorable Mention, National.
They have done excellent work and made a significant impact with their Save @ School program.